Testimonial: “Bic's Boba has rebranded and I couldn't be happier!!” — Katy Hudson
Client: Better Boba Tea
What we did: Brand Strategy, Branding, Hands-on Design, Package Design, Creative Direction, Social Media
About the project: Better Boba came to us with a just a name and a great product—the first tapioca pearls made in the USA and the best tasting boba on the market with the purest ingredients. We wanted to create a unique brand that had a touch of whimsy to go along with the fun name. The package design needed to be simple but bold enough to cut through the noise at shelf.